Written Business Plan Assignment Example | Topics and Well Written Essays - 1250 words

Written Business Plan - Assignment Example The target are the home owners in in the city of Philadelphia. The marketing plan would include promotion, pricing, product, and placement. Spretics Designer’s competitive advantage first comes from the pricing position. This system gives the company a competitive edge, especially in a society that has an idea about interior designers. The segmented pricing would be useful in penetrating the market effectively. The marketing. All the operations in the firm would be documented. The firm would use customer feedback to improve its quality of services and products. In the same way, newly recruited employees would undergo training so as improve their job performance and skills. The major risk of the business is that one may use obsolete technology due to rapid changes in the design industry. Therefore, the exit strategy for the business would include merging the business or selling it to interested investors. However, in the next 3 years, the sales are projected to grow to over $90 0,000. Due to the rapid technological advancements, the design industry has also developed. More businesses and people need interior design services for either commercial or personal use. Spritecs Designers would be strategically located to take advantage of the fifth-most populous city in the U.S. The target market for Spritecs Designers are the business community, local community, and learning institutions. There are currently very few professional designers in Market Street, Philadelphia giving a great opportunity for more to enter. In the same way, implementing a suitable pricing system and effectiveness of the marketing strategy are the main driver for the success of the company and to achieve profits in the future. Through extensive research in the Philadelphia, accountable information had been gathered to adequately be used to approach the targeted customers and the best service they are looking for and how much do they pay for it. The existing companies charges